Hi-end furniture store

Challenges‍

The previous website lacked product categorization, making it difficult for the client to organize and curate their inventory. Users struggled to navigate the store, and with no e-commerce functionality, it offered no clear path to purchase. Visually, the site felt generic, had no visual identity, and failed to reflect the premium quality and pricing of the brand.

Solutions ‍

I redesigned the site with a clear product structure and integrated a CMS, making it easy for the client to manage and categorize inventory. I built a custom Webflow e-commerce experience with smart filters for effortless browsing and a smooth checkout. The new branding: logo, typography, and visual language - reflects the premium quality of the products and elevates the overall look and feel.